AssetID: 53456175
Headline: UNCAPTIONED: Apple Vision Pro Gets New NBA, MLB and PGA Apps
Caption: Apple Vision Pro Gets New NBA, MLB and PGA Apps. NBC reports that a number of professional sports leagues have launched new apps aimed at taking advantage of Apple's new Vision Pro augmented reality headset. The NBA, MLB and PGA have all introduced new apps that utilize the Vision Pro's "infinite canvas," the 3D display that users control with their eyes, gestures and speech. The sports leagues are looking to develop fully emersive experiences that can give users the feeling of being at an actual event. The PGA's plan is to allow users to virtually sit in the tee boxes or on the greens of all 18 holes at the tour's upcoming Players Championship tournament. "This is about what we believe people may be in the future, and how people will consume things in the future." "Now, our goals are to bring our players and events to people no matter where they want to consume our events and how they want to consume it." Scott Gutterman, PGA Tour’s senior vice president of digital operations, via NBC. Other forays into the world of AR/VR have included the NBA's courtside experience on Meta's Quest headsets, and the PGA's app for Microsoft's HoloLens. Meanwhile, the NFL developed a virtual reality football game playable on Meta's Quest and Playstation VR. "This, to me, will be how people over time experience sports through the media." Adam Silver, NBA Commissioner, via NBC. NBA Commissioner Adam Silver has predicted that other sports leagues will invest in their own developers and engineers to invest in the long-term future of AR/VR experiences. THIS VIDEO MUST NOT BE EDITED FOR LENGTH TO COMBINE WITH OTHER CONTENT
Keywords: Apple Vision Pro,Headset,NBA,MLB,Launched,Professional,Sports,leagues,Augmented Reality,App,Event,Emersive,Experiences,Develop,Gestures,Speech,3D display
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