AssetID: 55886127
Headline: UNCAPTIONED: Burnham Condemns FIFA Plan To Sell World Cup Rights
Caption: Burnham Condemns FIFA Plan To Sell World Cup Rights. British Prime Minister Andy Burnham has criticised FIFA's plan to sell a stake in the commercial rights linked to the FIFA World Cup. FIFA wants to create an investment vehicle holding World Cup commercial rights and sell part of it to investors for $4.2 billion. Burnham said football belongs to supporters, not investors, and warned the World Cup should never be treated as a commercial asset. He argued that selling part of the tournament's commercial rights would amount to "selling out" the world's biggest football competition. FIFA says the investment would generate more funding for grassroots football and the women's game. UEFA has strongly opposed the proposal, with European football officials also voicing concerns over FIFA President Gianni Infantino's leadership. The plan has drawn further attention because investment firm Thrive Capital, led by Josh Kushner, is reportedly involved in the proposal. The dispute adds to growing tensions between FIFA and European football authorities over the future governance and commercial direction of the sport. Instructions: THIS VIDEO MUST NOT BE EDITED FOR LENGTH TO COMBINE WITH OTHER CONTENT
Keywords: Sports,Andy Burnham,FIFA,World Cup,Gianni Infantino,UEFA,Thrive Capital,Josh Kushner,football,commercial rights,investment
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