Background colour

PREVIEW

Video

AssetID: 54579747

Headline: Adidas sells final pair of Kanye West's Yeezy trainers

Caption: The sportswear giant distanced itself from the US rapper after he made a slew of antisemitic comments in 2022. But this left the company with a mountain of Yeezy stock, with an estimated retail value of $1.3 billion (£1 billion), left sitting in warehouses. Ending the partnership also contributed to Adidas posting its first annual loss for more than three decades. Back in 2023, the German brand confirmed it had plans to start selling the remaining Yeezy merchandise - donating some of the proceeds to charity. Contributions were made to organisations including the Anti-Defamation League and Robert Kraft's Foundation to Combat Antisemitism.

Keywords: CPS1682908,Adidas,Kanye West,Yeezy,Trainers,US,Rapper,Antisemitic,Comments,Company,Warehouses,Value,Stock,Singer,Ye,Partnership,Anti-Defamation League,Robert Kraft,Foundation

PersonInImage: