AssetID: 54593524
Headline: UNCAPTIONED: Ford Invests Billions in Europe Amid Struggling Sales and Restructuring
Caption: Ford Invests Billions in Europe Amid Struggling Sales and Restructuring. Ford Motor Company is pouring €4.4 billion ($4.8 billion) into its European operations as part of a long-term plan to cut costs and improve efficiency. The investment will help fund restructuring at its German subsidiary, Ford-Werke, but also raises concerns about its financial future. Germany’s largest union, IG Metall, warns that replacing Ford’s financial guarantees could push Ford-Werke toward bankruptcy in the coming years. Meanwhile, Ford is grappling with plummeting European sales—down over 87,000 cars in 2024—as it phases out models like the Fiesta and Focus. With the Mustang now Ford’s only remaining car in Europe, the company is betting big on SUVs and commercial vehicles to turn things around. Instructions: THIS VIDEO MUST NOT BE EDITED FOR LENGTH TO COMBINE WITH OTHER CONTENT
Keywords: Motoring,Ford Motor Company,pouring,billions,euros,European operations,long-term plan,cut costs,improve efficienty,restructuring,German subsidiary,Ford-Werke,raises concerns,financial future,Focus,Fiesta,Mustang,SUVs,sales,plummeting,models
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