AssetID: 55433726
Headline: UNCAPTIONED: Starbucks Bet On Robots To Brew A Customer Comeback
Caption: Starbucks Use Robots To Brew A Customer Comeback. Starbucks leaned on robots and artificial intelligence as part of a costly push to win back customers after years of slowing sales. At some US drive-thru locations, customer orders were taken not by staff, but by AI-powered systems. Inside stores, baristas relied on virtual assistants to recall drink recipes and manage schedules while automated scanners handled inventory checks, easing staff workloads and reducing out-of-stock problems. The technology formed part of hundreds of millions of dollars in investments by Starbucks, as the 55-year-old group worked to revive demand. There were early signs of progress. The company reported its first rise in US same-store sales in two years, a key milestone in its largest market. However, shares fell 5% amid concerns that heavy spending, including 500 million dollars on staffing, had weighed on profits. Chief executive Brian Niccol said he remained confident the strategy would pay off, telling BBC the company had the right plan in place. Instructions: THIS VIDEO MUST NOT BE EDITED FOR LENGTH TO COMBINE WITH OTHER CONTENT
Keywords: Current Affairs & Politics,Starbucks,robots,customer comeback,sales,customers,coffee shop,drive-thru,orders,AI-powered,systems,reducing,out of stock problems,workload,staff,easing,inventory checks,investments
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